About
our story
Walid Muhammad grew up in Montclair, NJ with an eye for talent nobody else could see. He found Soulja Boy on YouTube in 2005 before anyone knew his name. That gift shaped everything.
First artist Walid discovered on You-tube in 2005 was Soulja boy. His sense oftalent through his A&R perspective helped him to mold his clothing brand IFIMAKEIT…
about our product
The name came from his grandmother. She was ill. He asked if she was excited for summer. She said: “If I make it.” She passed away three days before his graduation in 2014.
Four words. One brand. A lifetime of meaning.
